Whether you’re onboarding new clients, building up your brand name and loyalty, or showing your employees how much you appreciate their hard work, custom printed packaging for corporate gifting is a great way to get your message across. Customers and employees alike will see exactly how much you appreciate their support and dedication to your business.
With the holidays just around the corner, custom corporate gift and party favour packaging can help you convey messages of good tidings and cheer all around.
How to Wow Recipients with Custom-Printed Packaging for Corporate Gifting
Corporate gifts and the boxes they come in should be representative of your brand while still adhering to the sensibilities of the recipient(s). To accomplish this, you should incorporate stylized patterns and colors that embody your brand image. Include your logo in a visible, yet understated format, so that the gift recipients know exactly where the gift is coming from without an air of over the top ostentatiousness.
Unique design is about so much more than the external aesthetic of the packaging. It’s also about the quality of the materials used and how well incorporated they are in the packaging design. Functionality and durability are just as important as aesthetic appeal.
In some cases, the packaging may have to withstand rough shipping and weather conditions prior to reaching the recipients. No matter what conditions your packaging may be exposed to in transit, you want to make sure that it remains presentable and renders that coveted wow-factor from the recipients.
Also Read: Why Are Custom Gift Boxes So Popular?
Why Is Corporate Gifting a Good Idea?
Everyone loves receiving gifts. The act of gift giving and receiving—provided that they’re the right gifts—makes people feel special. That’s why so many special occasions like birthdays and anniversaries are celebrated by giving or exchanging gifts. It’s not so much the gifts themselves that are important, however. As the saying goes, “it’s the thought that counts”. Someone took the time to carefully select a specific gift for you and that makes you feel appreciated, loved, special, and a variety of other positive emotions
Corporate gift giving has the same effect. It can be pivotal to building up strong employee and customer relationships while also establishing a sense of mutual respect between the gift giver and receiver. Corporate gifting is also a great way for brands to give back to their local communities by donating certain items to shelters and other organizations that can make good use of the products.
What Qualities Are Expected of Custom-Printed Corporate Gift Boxes?
Customers and employees have certain expectations of your business that you should strive to uphold or improve upon. Custom-printed corporate gift boxes are not an exception to this rule. Regardless of the products inside, your corporate gift boxes should be durable, stylish, unique looking, and well-suited to store your products.
If the products are being shipped to a client or employee, then the boxes should be strong enough to handle any types of shipping and environmental conditions that they’re likely to be exposed to.
Influencers play a big role in the popularity of corporate gifting. A big emerging online trend that’s gained traction over the past few years is for influencers (people with hordes of followers who have influential pull in the success of online brands) to receive corporate gifts, record themselves unboxing the gifts, and then posting the videos onto their social platforms. Many influencers even share the unboxing of the items in real-time through live streaming.
In some cases, the process of unboxing the items from the elaborate packaging is more entertaining and interesting than the product itself. Unboxing an item these days is so much more than just receiving a gift. It’s about sharing a moment and embracing branding creativity. All in all, the top criterion for corporate gift boxes is how unique they are and how much they make your brand stand out from your competitors.
What Design Elements Complement Corporate Custom-Printed Gift Boxes?
It’s important to remember that custom-printed corporate gift boxes are an investment in your business—and a worthwhile one, at that. Not only do they present ample branding opportunities that you would otherwise miss out on, but they also elicit a feeling of goodwill to your customers and your employees.
Whether you’re the one giving out the gifts directly, or you’re selling them on your website or at your brick-and-mortar shop for customers to share with their loved ones, there’s something unique about giving and receiving a carefully curated and selected gift that comes in a beautiful box.
Hence, the packaging design needs to perfectly complement the type of gift that’s being given. Baked goods, jewellery, perfume, electronics, and various items all come in unique boxes that typically give away what’s inside. Depending on the fragility of the products, the construction of the box should function as both a safeguard and a branding opportunity for your business.
Corporate Events That Call for Custom-Printed Gift Boxes in Toronto
- Product launches
- Giveaways/sweepstakes
- Employee milestones
- Promotions
- Retirement celebrations
- Tradeshows
- Corporate milestones/anniversaries
- Employee and customer birthdays
- Training events
- Job fairs
- Corporate retreats
Magenta Depot’s Custom-Printed Packaging for Corporate Gifting
When it comes to manufacturing custom retail gift and party favour boxes in Toronto, no company can bring your creative vision to life quite like Magenta Depot. We offer a wide range of unique and high-quality custom-gift boxes in Toronto that are ideal for any corporate event. From our line of versatile party favour boxes to retail and pillow boxes, the options are endless when it comes to design customizability, functionality, and aesthetic appeal.
Our top three sellers are:
All of our gift boxes are proudly made right here in Canada, which is how we can guarantee a fast turnaround rate of just two weeks for our clients while keeping our prices comparatively low. Our convenient 24/7 online ordering platform is straightforward and easy to use and there are no additional setup fees when you place your order!
Contact us today to learn more or browse our online catalogue for gift packaging design options and inspiration.
