If you’re looking for new and interesting ways to revamp your business’s branding, then custom-printed pillow boxes in Canada are an affordable, sustainable, and cost-efficient solution. More importantly, they’re incredibly effective at helping you achieve your branding objectives.
Whether your brand is centered on creating personalized party favours for special events or you simply need a stylish packaging design that combines form and functionality, custom-printed pillow boxes make your brand stand out from your competitors and make a strong impression on your customers.
Uniquely Branded Pillow Boxes Attract More Customers
In an increasingly digital world, it can be hard to see past your computer screen when it comes to devising clever marketing strategies. But the answer is and has always been right in front of you, clear as day: custom-printed packaging in Canada. Pillow boxes in particular offer a variety of style, size, shape, and functionality options that can be customized to suit your branding perfectly.
You might think that most people don’t pay much attention to the packaging that items come in, but that’s where you’re wrong. Custom well-designed product packaging is a benchmark of how much care and precision brands put into their branding. When it comes to product branding and packaging, creating a professional presentation is everything. Smaller items like USB keys, jewellery, and sunglasses are all perfectly suited to fit inside pillow boxes.
Examples of Great Pillow Box Branding
Designing brand new pillow boxes for your brand can be challenging. If you’re looking for some inspiration, here are a few examples of companies that did it right.
Disney Pillow Box
Disney is one of the most recognizable brands in the world. You could literally put any one of their numerous characters or film titles on a pillow box (with legal permission, of course!) and people would instantly recognize it. It’s such an iconic and well-known brand that some of their pillow boxes are extremely simple, yet elegant by only featuring an outline of the famous Mickey Mouse silhouette on top of a red backdrop.
No other font or imagery is needed because you automatically know that it’s a Disney product from looking at the packaging. The packaging is bold, yet subtle and it speaks for itself. That’s exactly the kind of branding that small- and mid-sized brands should strive to produce for ultimate brand recognition.
Soap Pillow Box
Health and wellness and personal care companies along with hotel chains can benefit greatly from producing their own branded personal hygiene products. Scented or unscented all-natural pre-packaged soaps, miniature shampoos and conditioners, and lotions are all par for the course and excellent marketing opportunities for your brand.
Traditionally, they’re strategically placed in hotel bathrooms for guests to use at their leisure. Until more recently, this was a huge missed branding opportunity for lodgings, hotels, and other homestay accommodations. Branded personal care pillow boxes that feature all of the staple items make it more convenient for your guests to use the items they need and remember the name of your business.
Pillow Boxes for Tea, Potpourri, and Bath Salts
Pillow boxes are the perfect vehicle for packaging pretty much any scented item including bagged or loose leaf tea, potpourri, and bath salts. The interior is usually made of Kraft packaging material, which is sustainable and helps retain the freshness of the products inside. There’s nothing quite like opening a pillow box containing a scented item and getting a fresh burst of the delicious aroma contained inside for the first time. It’s a truly unique and memorable unboxing experience.
Holiday Packaging Pillow Boxes
Holiday-themed pillow boxes are another excellent branding opportunity that brands should definitely take advantage of at every turn. Some would argue that certain holidays have already become far too commercialized as it is, but there’s no denying that when special occasions come up, we all prefer to give gifts in style. Whether it’s Christmas, Hanukkah, Kwanzaa, Valentine’s Day, Easter, Thanksgiving, Halloween, birthdays, or anniversaries, most people tend to look for themed packaging that speaks to the occasion. There’s just something extra special about giving a loved one a gift that’s adorned in beautiful holiday-themed packaging that makes for a more memorable experience.
Why Branded Custom-Printed Pillow Boxes Are a Great Idea for Your Business
Think of all the times you’ve been in a store or spent time online shopping looking for the perfect gift for yourself or a loved one. Now imagine receiving that gift and having it arrive in a nondescript brown shipping box versus a beautifully branded custom-printed pillow box.
Pillow boxes are the perfect vehicle to tell your brand story and deliver your messaging in a digestible, relatable, and memorable way. Unique branding catches the eye of anyone who sees it and becomes engraved in their psyche on a conscious or subconscious level. It helps build instant brand recognition to the point that even if people don’t remember your company name, they’ll definitely remember your branding including clever images and phrases that you use.
An excellent illustration of this point is an ad campaign that was put out by and eminent chip company a few years ago. The brand is so well-known and the ad was so clever that they didn’t even have to mention the name of the product. They simply showed the logo and the product being consumed and people automatically new what it was for. That’s the power of building up strong brand recognition using custom-printed product packaging and you can also get to that level if you play your cards right.
Order Custom-Printed Pillow Boxes from Magenta Depot to Grow Your Brand
At Magenta Depot, we strive to be a part of our clients’ success stories by creating high-quality custom-printed packaging designs that accurately represent your brand. Working with us means you get the Magenta Advantage. All products are printed right here in Canada, which facilitates a fast two-week turnaround rate, low minimums, no setup fees, a simplified design process using customized die lines, and 24/7 access to our online ordering platform. Contact us today to learn more.
